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6 Reasons Why You Need Videography in Your Real Estate Marketing Strategy
#1 Real Estate Photography is no longer enough to stand out from the crowd since the majority of realtors have started integrating videography into their marketing strategy.
#2 Professional videography allows realtors to feature a property 24 hours a day, 7 days a week without realtors having to physically be there.
#3 Having real estate videography shows sellers the effort you are willing to put in to sell their property while at the same time attracts buyers towards these properties.
#4 Having Youtube second behind Google as a search engine, it is a huge disadvantage for realtors to not advertise through video.
#5 Not too many people search in the newspaper or yellow pages for real estate listings anymore. As a result, it is more than important for realtors and agents to have online content such as videography.
#6 Foreign buyers seek out properties that have lots of visuals such as real estate photography, floor plans and especially videos. This is because videos give these buyers a walkthrough of the property without them having to travel there.
Stay ahead of the curve and book professional listing promo videos to engage more leads with Roomvu. Roomvu, who offers videography services for $99 with no limit on square feet. This beats many competitors who charge well above $200 for the same service. In addition, realtors can choose additional add-on features such as drone videos, agent voice-overs, agent introductions, 4k videos, property information overlays and even Instagram edits for an affordable price. And lastly, agents and realtors get this videography service within 28 hours after the shoot.
Open Homes Photography offers their video service starting at $450 listings less than 1,000 sf.ft. Although they provide complementary services like agent interviews for $200 and neighborhood tours for $300, compared to their competitors their prices are still very high. And in addition, Open Homes Photography does not specify if they offer a turn around time which can be a major disadvantage if you are in a rush for real estate marketing services.
At Walkin Photography they provide a 3-5 minute professional cinematic video of your listing at the cost of $450 on listings less than 1,000sq.ft. With their videography, they offer many add-ons as well such as aerial video for $250, aerial imagery for $199 and aerial video and imagery for $350. But, as mentioned in Open Homes photography, Walkin Photography is still quite expensive in comparison to competitors.
At Struxture Photo, they offer cinematic property videos for $225 on properties less than 3,000sq.ft. In this videography package, agents can receive a single property website linking to MRIS and realtor.com. They also include a 24-48 turnaround time for inquiries in the Washington area. However, they do not specify if they offer any add-ons and their pricing is quite expensive in comparison to competitors as some of our competitors on our list offer professional videography for $99.
At Curb Appeal Photo they offer 4k videography starting at $200 with free MLS optimized resizing, color correction and editing all within a 24 hour turnaround time. With many additional add-ons as well, Curb Appeal Photo is located in Seattle, WA. However, like many other videography services in the area, Curb appeal to offers pricing much higher than what it costs to produce which is nowhere above $100.
Offering many different real estate video services such as a basic movie for $299 under 1,500sq.ft, a standard movie for $499 under 3,000sq.ft, HD cinema for $749 under 5,000sq.ft, and HD luxury cinema for $999 under 7,000sq.ft, HD estates also offers a variety of video addons such as neighborhood videos, expanded licensing with the cloud and more as listed on their website. However, these prices are very high. Think about it, videography is an investment for sure, but once the property is sold, it will have to be another video for another listing all over again. But videography does not have to be a wallet crunch for professionalism and quality.
With Seattle’s VIP Videography Service, they offer a 4k video tour starting at $300. In this package, realtors and agents receive interior and exterior banding and aerial photos and videos. With this package agents and realtors also do not have to worry about square footage, as $300 is a flat fee, unlike many other companies. Although Seattle VIP does not specify a turnaround time, they do offer edits for an additional $50.
At Taku Homes, they offer videography services at starting at $399 for 1.5-minute videos (as time increases, so does the price). Although $300, is cheaper than some competitors, it is still expensive in comparison to cheaper alternatives who offer the same professionalism and quality. In addition, Taku Homes has a turn around time of 10 business days whereas other services offer 24-48 hours.